The Basu Narrative

  Are you facing difficulty in how to make a URL more interesting and improve its optimisation? This blog post will discuss important factors to take into account while constructing a high-quality URL link. To make sure that your content and website rank highly, we've concentrated a lot on utilising the best SEO techniques. Nevertheless, did you ever analyze your website URLs? Do you feel that you actually need to optimise your site's URL to stand out and become the most significant? Typically, Google and customers notice your URL initially. Although many individuals may not realise it, URLs contain much more information than just the web page address. URL optimisation may be a useful SEO tactic, despite the fact that it could seem less important than the title and header. Search engines can grasp the text, context, and intended target with the use of URL data and signals. Perhaps one of the most important ranking factors for an SEO expert is using a high-quality URL. What is a...

Without keyword research, search engine optimisation cannot be expected to produce repeatable and long-lasting visibility. Compared to the early days of the industry, SEO is now a much larger discipline that is divided into numerous sectors. But at its core, SEO is about identifying online opportunities and bringing targeted visitors to a website by appearing in search results. The cornerstone of an SEO strategy is keyword research. The only traffic source that consistently generates long-term traffic is organic. When a comprehensive, successful organic marketing and SEO strategy is put into place, it can become a main source of revenue generating. Because of this, keyword research should be an integral part of an organization-wide SEO strategy. A State of Organic Marketing in 2022 survey found that more than 50% of the firms claimed to base their content development decisions on search data. Launching a website or producing content in isolation, and then using "SEO" later i...

  Consider utilising the best techniques for search engine optimisation and still not obtaining the desired outcomes. Your rate of organic traffic isn't rising, and occasionally it even decreases. Your pages are unable to rank at the top of the SERP since your target keywords aren't moving up the list. You even add fresh content consistently!  Many things can be taking place while optimising keywords. The most likely offender, though, is a cunning little phenomenon known as keyword cannibalization. Even the best website content may perform poorly organically as a result, which can be detrimental to the overall SEO strategy. That reduces your chances of getting higher ranks by making that material more competitive. However, how to know whether your website is being cannibalised by keywords? A number of things can be done. Such as, you can quickly determine which keywords, and secondary keywords, are causing issues on your SEO results due to cannibalization and get to work resol...

  Links are what keep a website running. Consider connections to be roads on the internet's limitless landscape. You can access this website via one route, and another road can be reached by this one. These paths can occasionally lead to many locations on the same page. We wouldn't be able to locate any websites, and those websites wouldn't be able to connect with or link to other websites on the internet if it weren't for these linkages or highways. Without a link to a website, how could you possibly access it? Think of search engines as maps, much as links are roadways. Search engines rank all of these links (sites/pages) essentially in order of best to worst in an effort to present you with what they believe to be the most relevant results for your search. A page's overall health or condition, which may be assessed by a number of factors including relative word count, site reputation, and creator transparency or reputation, determines the page's rating. Now t...